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Title: The ethics of researching friends : on convenience sampling in qualitative management and organization studies
Authors: Brewis, Jo P.
First Published: 18-Aug-2014
Publisher: Wiley
Citation: British Journal of Management
Abstract: Scholarship on the ethical complexities resulting from friendships which develop with respondents during qualitative data collection is well established. There has also been consideration of the ethics of researching existing friends across various disciplines. But, although management and organization scholars use convenience samples of the latter kind in qualitative research, there is virtually no discussion in our field of the ethical implications. In seeking to rectify this, I draw on my experiences of a project (Brewis, 2011) where I gathered data from six friends on their experiences of and attitudes towards sexual relationships, motherhood and life-work ‘balance’. I discuss the reportage of what sometimes felt like confidences, the use of ‘ex ante’ data, the objectification of participants and difficulties relating to respondent validation, in order to highlight some of the ethical challenges in qualitative management and organizational research with friends.
DOI Link: 10.1111/1467-8551.12064
ISSN: 1045-3172
eISSN: 1467-8551
Type: Journal Article
Rights: Archived with reference to SHERPA/RoMEO and publisher website. This is the peer reviewed version of the following article: British Journal of Management Volume 25, Issue 4, pages 849–862, October 2014 which has been published in final form at This article may be used for non-commercial purposes in accordance with Wiley Terms and Conditions for Self-Archiving.
Description: The file associated with this record is embargoed until 24 months after the date of publication.
Appears in Collections:Published Articles, School of Management

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