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Title: The Evolution of the Empowered Consumer
Authors: Davies, Andrea
Elliott, Richard
First Published: 2006
Citation: European Journal of Marketing, 2006, 40 (9-10), pp. 1106-1121
DOI Link: 10.1108/03090560610681032
ISSN: 0309-0566
Type: Article
Appears in Collections:Published Articles, School of Management

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