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Title: How managers can benefit from multiple perspectives in Design Management
Authors: Gasparin, Marta
Christiansen, John K.
First Published: Jun-2014
Presented at: Proceeding from the 21st International conference in operations management and innovation economy, Palermo
Start Date: 20-Jun-2014
End Date: 25-Jun-2014
Abstract: Operations management should be more concerned with the relationship to design and how the interplay between design processes and operations can be managed. The design of products and services has huge implications on operations in different ways: Design can increase the value of products; influence and lead to innovation of manufacturing processes; implications for the supply chain processes and has implications on the life cycle of products and sustainability issues. To fully exploit the opportunities, we claim that it's useful for managers to be aware of the different ways that design processes might be perceived and managed. Illustrated with examples.
Version: Pre-print
Status: Peer-reviewed
Type: Conference Paper
Description: Topic 9: Innovation, Product and Service Development
Appears in Collections:Conference Papers & Presentations, School of Management

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