Please use this identifier to cite or link to this item:
Title: Branding and Organizational Identity
Authors: Higgins, Matthew
First Published: 2016
Publisher: Wiley Blackwell
Citation: Higgins, M, Branding and Organizational Identity, 'Wiley Blackwell Encyclopedia of Sociology', Wiley Blackwell (Forthcoming)
Embargo on file until: 1-Jan-10000
Version: Post-print
Status: Peer-reviewed
Type: Chapter
Rights: Copyright © Wiley-Blackwell. All rights reserved.
Description: The file associated with this record is under a permanent embargo in accordance with the publisher's policy.
Appears in Collections:Books & Book Chapters, School of Management

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