Please use this identifier to cite or link to this item:
Title: Guilt appeals: Persuasion knowledge and charitable giving
Authors: Hibbert, Sally
Smith, Andrew
Davies, Andrea
Ireland, Fiona
First Published: 2007
Citation: Psychology and Marketing, 2007, 24, (8), pp. 723-742
DOI Link: 10.1002/mar.20181
ISSN: 0742-6046
Type: Article
Appears in Collections:Published Articles, School of Management

Files in This Item:
There are no files associated with this item.

Items in LRA are protected by copyright, with all rights reserved, unless otherwise indicated.